A blog that focuses on Life, Society and Imagination; mixed with product, movie and tv show reviews.

Thursday 2 October 2014

The World of Youtube



If you are aged 12-19, chances are that you already know about Youtube and how great it is! So I thought I would make a post talking about the Youtube Community and who the major 'Youtubers' are at the moment.

Video blogging (or vlogging) is the new popular thing at the moment on youtube, and is one of the main things that attracts the audience most of them have. Not only does it gain them dedicated fans, but it earns them money from things such as channel/video views, advertisements and product reviews. Now, this money isn't enough to make them millionaires but it is 'enough the pay the bills' and send them to popular events such as Vidcon and Playlist Live. Most popular youtubers can also be very positive role-models and do not consider themselves celebrities but plainly normal people who make videos.

Zoe 'Zoella' Sugg
First of all, we have Zoe Sugg (Zoella) who's Fashion, Lifestyle and Beauty blog expanded into a Youtube Channel in 2009. Since then, Zoe has accumulated 6 million subscribers on Youtube, and Millions of Subscribers on Twitter and Instagram. She is the headlining face of Gleam Management, which also manages popular youtubers such as Tanya Burr and Caspar Lee.

She accumulates 26m views on her Youtube channel each month and 8m views on her blog a month. Her youtube channel has been on the rise since late 2012/early 2013 where she gained millions of subscribers over a few months. As described by Gleam, 'Zoe's cute and quirky personality makes her shopping hauls and beauty recommendations easy to watch' however she has now branched out to doing other types of videos, such as collabs with other youtubers featuring dares and games, and she also has her own Vlog channel 'Morezoella'

Marcus 'Helloooo!' Butler
Marcus Butler is also another example of a popular Youtuber (who is also a very good role-model to his fans). He is managed by Gleam, like Zoella, and started his Youtube channel in 2010 after creating music remixes in College. His main youtube channel currently has 3m subscribers with 22m views a month. He also has over 2m subscribers on Twitter and Instagram and his Blog attracts 250k views a month. His vlog channel is also a clear audience attracter, which features his girlfriend (and newly found youtuber) Niomi Smart.

Marcus focuses on posting random videos on his main channel and daily vlogs on his second channel, and he is now working on his own Gaming channel. In 2013 he was also part of a youthbe channel named "Guiness World Records OMG!" in which he attempted to beat World records with other youtubers such as Alfie Deyes.

These people are the personalities of the present and the future, thanks to youtube.

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